End-User License Agreement

Last updated: October 24, 2025

This adesa+ application end user licence agreement ("Licence Agreement") applies to your use of the adesa+ app. Please read these terms carefully.

1. YOUR USE OF THE adesa+ APP CREATES AN AGREEMENT

1.1 About adesa+ and the Service

adesa+ ("adesa+" or "we" or "us" or "our"), operated by MG Digital Media Limited, provides an on-demand streaming service (the "adesa+ Service") through which users can stream television shows, movies, live events, video or audio clips and other audio-visual media ("Content") by using an electronic device which is capable of connecting to the internet, including personal computers, mobile phones, tablets, media players, smart TVs, set-top boxes, gaming consoles and other similar devices ("Access Device").

1.2 The adesa+ App

In order for users to access and receive the adesa+ Service using Access Devices, we have developed or made available the adesa+ software application, which also includes related explanatory materials, instruction manuals and other materials which we may elect to make available together with, or as part of the software application (the "adesa+ App").

1.3 Incorporated Terms

Please note that the following are hereby incorporated into this Licence Agreement and form part of this Licence Agreement:

Our Privacy Policy available at https://adesaplus.com/privacy-policy
Our Terms and Conditions available at https://adesaplus.com/terms

Any term beginning with a capital letter that is not defined in this Licence Agreement shall have the meaning assigned to it in the Terms and Conditions or the Privacy Policy.

1.4 Agreement to Terms

By agreeing to this Licence Agreement, you also agree to be bound by the provisions of the Privacy Policy and Terms and Conditions, as if they have been included in this Licence Agreement in full.

1.5 Binding Agreement

This Licence Agreement sets out the terms and conditions which apply to your downloading, access and use of the adesa+ App and commences on the date that you start downloading or using the adesa+ App.

1.6 User Agreement

When a person ("user", "you", or "your") downloads, accesses or uses the adesa+ App, you are agreeing to this Licence Agreement. If you do not agree to this Licence Agreement, you must not, and you are not allowed to, download, access or use the adesa+ App.

1.7 Ownership

We do not sell the adesa+ App to you under this Licence Agreement, and we remain the owner of the adesa+ App at all times.

2. HOW TO ACCESS AND DOWNLOAD THE adesa+ APP

2.1 Devices

2.1.1 Access Device Requirements

To download and access the adesa+ App you must have an Access Device.

2.1.2 Technical Specifications

The Access Device must meet the minimum technical specifications as set out on the adesa+ Website from time to time. Current minimum requirements include:

iOS: Version 12.0 or later
Android: Version 5.0 (API level 21) or later
Internet: Minimum 5 Mbps for HD streaming
Storage: At least 100MB free space

2.1.3 Device Limitations

Certain Access Devices and operating software may not work with the adesa+ App due to limitations or constraints specific to the Access Device or the software. We will not be responsible for your inability to download or access the adesa+ App due to limitations specific to your Access Device.

2.1.4 User Responsibilities

You, at your own cost, are responsible for obtaining and maintaining the Devices, adequate and reliable internet access from a suitable service provider and all telecommunication facilities, services, products and other equipment needed to access the internet or to download the adesa+ App ("Technology").

2.1.5 Device Permissions

If the Access Device does not belong to you, you hereby confirm that you have obtained permission from the owner of the Access Device to download or install the adesa+ App onto the relevant Access Device and to use the adesa+ App on the terms of this Licence Agreement.

2.1.6 Data Charges

We are not responsible for any internet access charges, service provider charges and data usage charges. These charges must be paid by you or the owner of the Access Device.

2.1.7 Technical Support

If you experience problems with the Technology used by you to access and use the adesa+ App, it is your responsibility to liaise with, and attempt to resolve the problems with, your own IT and telecommunications and service providers, prior to contacting us for assistance.

2.1.8 Internet Risks

You acknowledge and accept the risks that information transmitted through the internet or any other communication system, including a wireless communication system, is susceptible to unlawful and unauthorised access, interception, distortion and monitoring.

2.2 App Store Downloads

You must download and install the adesa+ App onto the Access Device from:

Apple App Store (for iOS devices)
Google Play Store (for Android devices)
Or any other authorised app store we designate

3. GRANT AND SCOPE OF LICENCE TO USE THE adesa+ APP

3.1 Licence Grant

3.1.1 Limited Licence

For so long as you comply with this Licence Agreement, we grant you a personal, non-transferable, non-exclusive, non-sublicensable and revocable licence to download, install and use the adesa+ App on the Access Devices for non-commercial purposes only.

3.1.2 Source Code Exclusion

We do not give you any rights or licences to access or use the source code of the adesa+ App.

3.2 Licence and Use Restrictions

3.2.1 Compliance with Instructions

We may issue instructions, manuals, guidelines and directives from time to time relating to the use, implementation, operation and security of the adesa+ App. You must comply with these instructions, manuals, guidelines and directives.

3.2.2 Security Obligations

You must notify us immediately if you suspect or discover any actual, threatened or suspected unauthorized use of the adesa+ App.

3.2.3 Prohibited Activities

Except as expressly set out in this Licence Agreement or as permitted by applicable law, you shall not:

a) Commercial Restrictions:

Sub-license, sell, host, lease, transfer, assign, or pledge as security the adesa+ App
Use for time-sharing or service bureau purposes
Redistribute the adesa+ App or any part thereof
Commercially exploit the adesa+ App in any way

b) Technical Restrictions:

Copy, reproduce, modify, or create derivative works of the adesa+ App
Merge the adesa+ App with other software or tools
Disassemble, decompile, bypass any code obfuscation, or reverse engineer
Attempt to discover source code, object code or underlying structure
Build or develop competitive products using the adesa+ App

c) Security Violations:

Intentionally distribute or introduce Destructive Code
Attempt to gain unauthorized access to any part of the adesa+ App
Bypass or breach any security device or protection
Interfere with or disrupt the integrity or performance of the adesa+ App
Access or interact with the underlying operating system

d) Legal and Ethical Violations:

Engage in, promote, or encourage illegal activity
Conduct unlawful, invasive, infringing, defamatory or fraudulent activity
Use in a harmful, deceptive, threatening, or objectionable manner
Generate, distribute, or facilitate spam
Collect or harvest information or data

e) Intellectual Property Violations:

Modify, obscure, or delete any proprietary rights notices
Disclose or permit third-party access except as permitted

f) High-Risk Activities:

Use for activities where failure could lead to death, injury, or damage
Use for automated decision-making affecting legal rights
Use in ways that interfere with others' use of the service

(collectively, the "Licence Restrictions")

3.3 Modified Devices Warning

If you modify or attempt to modify your Access Device in any way or use software that is designed to modify your Access Device, override, or disable any security features on your Access Device or its operating system, you acknowledge that you do so at your own risk. There are security features included in the adesa+ App which are designed to operate with the Access Device according to the manufacturer's specifications. Modifying the Access Device or its operating system may also result in the adesa+ App not working at all.

3.4 Third-Party Compliance

You must ensure that everybody that may make use of your Access Devices or any other Technology on which the adesa+ App is installed, downloaded or used by you, complies with the Licence Restrictions.

3.5 Export Control

You shall comply with all technology control or export laws or regulations that apply to the Technology used or supported by the adesa+ App.

3.6 Liability for Third-Party Use

All acts and omissions of any person that uses your Access Device or any other device on which the adesa+ App is installed or used, shall be treated as, and also be deemed to be, your acts and omissions. We can hold you liable and responsible for these acts and omissions.

4. CHANGES TO THE LICENCE AGREEMENT AND THE adesa+ APP

4.1 Changes to the Licence Agreement

4.1.1 Right to Amend

We may, at any time, change this Licence Agreement and will inform you of changes hereto.

4.1.2 Notification Methods

We will notify you of changes by:

Sending you an email
Push notification through the adesa+ App
Pop-up notice when you access the adesa+ Service
Pop-up notice when you log into your adesa+ Account
Notice on the adesa+ Website

4.1.3 Rejection of Changes

If you do not agree to the changes to this Licence Agreement, you may end your use of the adesa+ App as set out in Section 6 below.

4.2 Changes to the adesa+ App

4.2.1 Continuous Updates

We may continuously update the adesa+ App and we reserve the right to make changes from time to time in how we offer, provide and operate the adesa+ App.

4.2.2 Types of Changes

We may, in our sole discretion, from time to time, change, vary or amend:

Form and appearance
Functionality and features
Content offerings
Technical specifications
Performance improvements

4.2.3 Updates and Upgrades

We may make Updates and Upgrades to the adesa+ App available from time to time, free of charge. You will be required to download and install the Updates and Upgrades from the Access Device's relevant app store in order to continue to use the adesa+ App.

4.2.4 Update Requirements

Depending on the nature of the Update or Upgrade, you may not be able to use the adesa+ App until you have downloaded the latest version of the adesa+ App.

4.2.5 Material Change Notifications

We do not need to notify you of changes, Updates and Upgrades unless they will materially adversely affect your ability to use the adesa+ App, in which case we will notify you of the changes at least 10 days before the changes come into effect.

4.2.6 Rejection of App Changes

If you do not agree to the changes to the adesa+ App, you may end your use of the adesa+ App as set out in Section 6 below.

4.2.7 Application to Updates

This Licence Agreement, as may be amended by us, will apply to all Updates and Upgrades, unless we specify otherwise.

5. WE MAY SUSPEND THE adesa+ APP AND YOUR USE OF THE adesa+ APP

5.1 Suspension Rights

In addition to any other rights and remedies we may have under this Licence Agreement, the adesa+ Terms or in law, we are entitled (but not obliged) to temporarily suspend all or part of the adesa+ App or to suspend or terminate your right to access and use the adesa+ App where:

5.1.1 Maintenance and Updates

We need to perform maintenance on, Upgrades or Updates to, the adesa+ App or any of the systems, software, Technology or other Infrastructure that we use to provide the adesa+ App or the adesa+ Services;

5.1.2 Fraudulent Use

adesa+ has reasonable grounds to believe that you are using the adesa+ App recklessly, with gross negligence or with the intention to defraud or for fraudulent purposes;

5.1.3 Breach of Restrictions

adesa+ has reasonable grounds to believe that you are engaging in any actual or suspected or threatened breach of the Licence Restrictions;

5.1.4 Unauthorised Use

adesa+ becomes aware of any actual, threatened or suspected unauthorised use of the adesa+ App;

5.1.5 Security Compromise

adesa+ reasonably believes that the security of your Access Devices or the Infrastructure used to provide the adesa+ App may be compromised;

5.1.6 False Information

adesa+ becomes aware that any information provided by you is false, inaccurate, invalid, incomplete or misleading;

5.1.7 Legal Compliance

We must do so to comply with the law;

5.1.8 Regulatory Requirements

A court or regulator tells us to do this.

5.2 Duration of Suspension

The suspension will continue for so long as we reasonably believe is appropriate.

5.3 Notification of Suspension

We will notify you if we suspend part or all of the adesa+ App or your use of the adesa+ App where it is reasonably practical to do so.

5.4 Restoration of Service

Without limiting our other rights and remedies in terms of this Licence Agreement, the adesa+ Terms or in law, if we exercise our suspension rights in this paragraph 5, we will restore access to and use of the adesa+ App as soon as reasonably practical after we become satisfied that the cause of suspension has been removed, avoided or completely mitigated.

6. ENDING THE LICENCE AGREEMENT

6.1 How you may end this Licence Agreement

6.1.1 Termination by User

You may end this Licence Agreement at any time without reason by permanently deleting, removing and destroying all copies of the adesa+ App in your possession, custody or control and which you have installed on Access Devices.

6.2 How we may end this Licence Agreement by giving notice

6.2.1 Our Termination Rights

We reserve the right at any time and for any reason to terminate:

This Licence Agreement
The operation or availability of the adesa+ App
Your right to use the adesa+ App

6.2.2 Notice Requirements

Where we exercise these termination rights, we will give you 10 days prior written notice unless:

The termination is required by law
It is reasonable to give less than 10 days, having regard to the reasons why we are taking these actions

6.3 Consequences of termination

6.3.1 Upon Termination

Where this Licence Agreement is terminated for any reason:

All rights and licences granted to you under this Licence Agreement will immediately end
You must immediately stop all activities authorised by this Licence Agreement
You must immediately remove and delete the adesa+ App from all Access Devices
You must destroy all copies of the adesa+ App in your possession, custody or control
If requested by us, you must certify that you have complied with these requirements

6.3.2 Remote Deletion

You agree that we may remotely access the Access Devices and remove and delete the adesa+ App and all copies of it.

6.4 Terms which do not end

6.4.1 Surviving Provisions

Many provisions of this Licence Agreement will continue after this Licence Agreement ends, including terms and conditions which by their nature must continue to apply. This is because certain rights and duties must survive even though the agreement between us has come to an end or you have stopped using the adesa+ App.

6.4.2 Specific Surviving Provisions

Some of the provisions in this Licence Agreement which continue include (but are not limited to):

Terms and conditions where our liabilities or responsibilities are excluded or limited
Terms and conditions where the rights you have against us are limited or excluded
Terms and conditions where you take on responsibility for certain losses or damages
Section 8 relating to the Privacy Policy
The definitions section of this Licence Agreement
Intellectual property provisions
Indemnification provisions

7. INTELLECTUAL PROPERTY

7.1 Definition of Intellectual Property Rights

In this Licence Agreement, "Intellectual Property Rights" include all intellectual property rights of whatsoever nature anywhere in the world, including (without limitation) copyright and related rights, patents, patent rights, designs, design rights, invention rights, database rights, know-how, confidential information, trade secrets, trademarks, trade names, domain names and service marks, goodwill and all other intellectual property rights, in each case whether registered or unregistered which subsist or will subsist now or in the future in any part of the world, and including all rights to recover damages for the breach, infringement, or misappropriation of any such intellectual property rights.

7.2 Ownership Acknowledgements

You acknowledge that:

7.2.1 adesa+ Ownership

All rights, title, ownership and interest, including Intellectual Property Rights, in and to the adesa+ App, the Technology and Content used and/or displayed in connection with the adesa+ App and/or the adesa+ Services is owned by or licensed to us and is protected by law and remains our absolute property and that of our licensors.

7.2.2 Limited Licence

Use of the adesa+ App is licensed (not sold) to you, and that you have no rights, title, ownership or interest, including any Intellectual Property Rights in, or to, the adesa+ App, the Technology, or the Content other than the right to use the adesa+ App in accordance with the terms of this Licence Agreement.

7.3 Source Code Access

You have no right to have access to the adesa+ App in source-code form.

7.4 Lawful Use Only

You must not use the adesa+ App in any way that constitutes a violation of any law (including intellectual property law), or an infringement of our rights (including Intellectual Property Rights), or the rights of our licensors or any third party.

7.5 Copyright Notices

Any copies of the adesa+ App which you are permitted to make pursuant to this Licence Agreement must contain the same copyright and other proprietary notices that appear on the adesa+ App.

8. COLLECTION OF DATA

8.1 Privacy Policy

8.1.1 Data Collection

We collect and process personal information about you when you download and install the adesa+ App and register and use the adesa+ Service. We will handle the collection, processing and storage of your personal information in accordance with our Privacy Policy.

8.1.2 Incorporation by Reference

The provisions of our Privacy Policy are incorporated in this Licence Agreement by reference, and by agreeing to the terms of this Licence Agreement you also agree to be bound by the provisions of the Privacy Policy, as if its provisions have been included in this Licence Agreement in full.

8.2 Technical and Location Data

8.2.1 Technical Information Collection

By using the adesa+ App or any of the adesa+ Services, you consent to us collecting and using technical information about the Access Devices and related Technology, software, hardware and peripherals. We will use this to improve our products and to provide any adesa+ Services to you.

8.2.2 Location Services

The adesa+ App will make use of location data based on your IP address to ensure compliance with geographic content restrictions. You acknowledge and consent to this use of location data for content licensing compliance.

8.3 Third Party Sites

The adesa+ App may contain links to other independent third-party websites ("Third Party Sites"). Third Party Sites are not under our control, and we are not responsible for and do not endorse their content or their privacy policies. You will need to make your own independent judgment regarding your interaction with any Third Party Sites, including the purchase and use of any products or services accessible through them.

9. DISCLAIMERS, EXCLUSION OF WARRANTIES, LIMITATION OF LIABILITY AND INDEMNITY

9.1 Disclaimer and Exclusion of Warranties

9.1.1 "As Is" Basis

As far as the law allows, the adesa+ App is provided to you on an "as is" and "as available" basis and without any representation or warranty whatsoever, whether express, implied or statutory (including any implied warranties of reliability, fitness for any particular purpose, or exclusion of errors or inaccuracies).

9.1.2 No Warranties

As far as the law allows, we make no representations and give no warranties regarding:

The operation, integrity, compatibility, availability or functionality of the adesa+ App
That the adesa+ App will be available or accessible at all times
That the adesa+ App will be uninterrupted, timely, error-free, secure or free from Destructive Code
That the adesa+ App will meet your individual requirements

9.1.3 Risk Assumption

As far as the law allows, you assume all responsibility and risk for the installation, use and results obtained from the adesa+ App.

9.2 Limits to Our Liability

9.2.1 Disclaimer of Liability

As far as the law allows, we will not be responsible to you (and we disclaim all liability) for any loss, liability, injury or damage (whether direct, indirect, incidental, special, punitive or consequential) whatsoever resulting from:

Any interruption or cessation of transmission to or from the adesa+ App
Any Destructive Code transmitted through the adesa+ App
Any defect, fault, malfunction and/or delay in your Device or Infrastructure
Any defect, failure, fault and/or delay in connectivity to the internet
Any lost data arising out of the installation or use of the adesa+ App
Any unauthorised access to or use of our Infrastructure and/or personal information

9.2.2 Basis of Claims

The provisions of Section 9.2 apply irrespective of whether any claim you or others make, or any loss, liability, injury or damage suffered, is based on warranty, contract, delict or any other legal theory, and whether or not we have been advised of the possibility of such damages.

9.3 Indemnity

9.3.1 User Indemnification

As far as the law allows, you indemnify us and agree to hold us, our affiliates and our suppliers harmless against any loss, liability, costs, and damages which we or they may suffer from a claim, where the claim results from:

You infringing or misusing any person's rights, including Intellectual Property Rights
You performing any of the Licence and Use Restrictions
Any deliberate or unlawful act that you commit or a failure to act

10. NOTICES

10.1 Notices to Us

Any notices sent to us under this Licence Agreement, including legal notices, must be delivered to us:

By Post:
MG Digital Media Limited
Adesa We
Kanda, Greater Accra
Ghana

By Email:
help@mediageneral.digital

10.2 Notices to You

10.2.1 Delivery Methods

Any notices we send to you under this Licence Agreement, including legal notices, will be delivered to:

The address you provided when downloading the adesa+ App
Your email address if indicated as your preference
Any other address you have properly notified us about

10.2.2 Valid Notice

Any notices that we may send you in terms of any other agreement we have with you or in other ways which are received by you, will qualify as adequate notice.

10.2.3 Address Updates

If you change addresses but do not tell us by updating your details on the adesa+ Website, you agree that you will accept notices, including legal notices, at the address which you provided when downloading the adesa+ App.

10.2.4 Electronic Notices

We have the right to send you notices by:

SMS or email
When you log in to the adesa+ Account
On the adesa+ Website
Through the adesa+ App
Push notifications

These methods may be used for notices regarding:

Suspension or termination of this Licence Agreement
Changes to the Licence Agreement
Changes, Updates or Upgrades to the adesa+ App

10.3 Mandatory Notices

You may not unsubscribe to receive notices from us regarding the information in Section 10.2.4 above.

10.4 Direct Marketing

10.4.1 Marketing Communications

We may send you notices from time to time about marketing offers, newsletters or other recommendations or information which we may think will be relevant or interesting to you.

10.4.2 Unsubscribe Options

You may unsubscribe from these communications at any time by:

Following the unsubscribe link in the communication
Updating preferences in your adesa+ Account
Contacting us for assistance

11. SUPPORT AND COMPLAINTS

Should you experience any technical difficulties with any aspect of the adesa+ App, or if you want to lodge a complaint you may:

Contact our technical support team by email at help@mediageneral.digital
Use the in-app support feature
Visit our help center at https://help.adesaplus.com

12. MISCELLANEOUS

12.1 Non-Transferable

This Licence Agreement and any rights, obligations and licences granted hereunder, may not be transferred or assigned by you.

12.2 Our Assignment Rights

We may, at any time, transfer, delegate or assign any or all of our rights and obligations under this Licence Agreement. We will notify you if we transfer, delegate or assign any rights or obligations to a third party. We do not have to inform you where we assign any rights or obligations to any of our affiliates or sub-contractors which we may appoint.

12.3 Binding Effect

This Licence Agreement shall apply for the benefit of and be binding upon each party's successors and assigns.

12.4 Governing Law

This Licence Agreement and the relationship between users in Ghana and us shall be governed by the laws of the Republic of Ghana.
This Licence Agreement and the relationship between users outside of Ghana and us shall be governed by the laws of England and Wales.

12.5 No Waiver

Our failure to exercise or enforce any right or provision of this Agreement shall not constitute a waiver of such right or provision. If any provision of this Agreement is found by a court of competent jurisdiction to be invalid, the parties nevertheless agree that the court should endeavour to give effect to the parties' intentions as reflected in the provision.

12.6 Entire Agreement

This Licence Agreement makes up the whole agreement between you and us relating to the licence of the adesa+ App. As far as the law allows, neither you nor we are legally obliged to comply with any term, condition, undertaking, representation, or promise relating to the adesa+ App that is not written in this Agreement.

12.7 Language

This Licence Agreement may be provided in several languages. In case of any discrepancies, the English version shall prevail.

12.8 Severability

Each provision of this Licence Agreement, and each part of any provision, is removable and detachable from the others. As far as the law allows, if any provision of this Agreement, or part of a provision, becomes unenforceable, illegal or invalid, it must be treated as if it was not included in this Agreement. The rest of this Agreement will still be valid and enforceable.

12.9 Interpretation

In this Licence Agreement, headings are for convenience and not to be used in interpreting these terms, and unless expressly stated otherwise or otherwise required by the context:

References to the singular includes the plural and vice versa
Words in any particular gender include all other genders
Words or expressions that are defined or capitalised have the same meaning throughout
The word 'including' means 'including but not limited to'
Where any number of days is given, exclude the first day but include the last day

12.10 Updates to Licence Agreement

We reserve the right to update this Licence Agreement:

Should new requirements be updated by our partners
Should we make changes to our service and product offering
To comply with app store requirements
To address legal or regulatory changes

12.11 Third Party App Stores

You acknowledge that this Licence Agreement is between you and adesa+ only, and not with any app store provider. The app store provider has no obligation to provide maintenance or support services for the adesa+ App.